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SEO Towards a Better Tomorrow
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SEO Portfolio
Browse Our Case Studies
Cash Home Buyers Case Study
SEO Plans & Process
Month-Wise SEO Breakdown
Month 1 – Website Audit, Analysis & Strategy Setup
Goal: Establish a strong technical and content foundation.
Activities:
- Full website audit (technical, on-page, off-page, UX, mobile, site speed)
- Competitor analysis – keywords, backlinks, content & ranking gaps
- Keyword research – primary, secondary, long-tail & location-based terms
- Technical SEO fixes (priority issues)
- Crawl & indexing error fixes
- XML sitemap review & update
- Initial on-page optimisation (titles, meta descriptions, headers, URLs)
- Google Analytics & Search Console setup
- Indexing of all key pages
- GMB verification support
Month 2 – On-Page SEO, Technical Enhancements & Optimisation
Goal: Strengthen ranking signals across major pages
Activities
- Complete on-page SEO for all service, location and product pages
- Improve internal linking
- Image optimisation (alt tags, compression)
- Site-speed improvements
- Mobile optimisation
- Fix crawl errors, broken links and redirects
- Indexing and URL submission after content improvements
- Begin location-based SEO optimisation
- Weekly GMB posts after verification
- Monthly website scan and performance report
Month 3 – Off-Page SEO Begins + Content Initiation
Goal: Start building authority and credibility
Start off-page SEO activities
Build 2–3 high-quality local backlinks each month
Submit business to reputable industry directories
Begin publishing 2 SEO-focused blogs per month
Continue regular Google Business Profile updates
Continue technical analysis and improvements
Monitor keyword movement in Search Console
Submit new content for faster indexing
Monthly website audit and action plan
Month 4 – Content Expansion + Authority Building
Goal: Strengthen topical authority and improve keyword ranking
1. Continue 2 blogs per month
2. Expand location-based / service pages
3. Acquire additional authority-building backlinks
4. Strengthen internal linking
5. Fix any new indexing issues
6. Website optimisation based on analytics insights
7. Review competitor ranking shifts
8. Weekly GMB posting
9. Monthly technical & performance report
Month 5 – Scaling SEO Efforts & Improving Conversions
Goal: Boost ranking velocity and enhance user engagement
1
Add/update content on underperforming pages
2
More backlink acquisition
3
Create supporting content (FAQs, guides, helpful articles)
4
Improve conversion elements (CTAs, forms, structure)
5
Site-wide UX improvements based on behaviour data
6
Advanced location-based SEO updates
7
Technical audit & fixes
8
Monthly performance & ranking report
Month 6 – Refinement, Consolidation & Growth Strategy
Goal: Strengthen SEO momentum and prepare for long-term growth
Activities
- Deep keyword performance review
- Re-optimisation of high-value pages
- Publish monthly 2 blogs and new landing pages (if required)
- Continue local & authority backlinks
- GMB posts + local citation improvements
- Full 6-month technical scan
- Prepare next 6-month growth roadmap
- Detailed final performance report
- Review ROI, traffic, leads & conversions
Deliverables Every Month
Website audit summary
Keyword & ranking report
Search Console monitoring
GMB posts (weekly)
Technical fixes
URL indexing submissions
Monthly performance report
Backlink & citation (from Month 3 onward)
Google Business Profile (GMB) Setup & Optimisation Process
We provide complete Google Business Profile (formerly Google My Business) setup and optimisation services to help your business appear in local Google search results and Google Maps.
1
Account Setup
If you do not already have a Google Business Profile, we will create one for you. To get started, we only require:
- Gmail ID
- Password access to manage the profile
2
Business Information Setup
We will set up and optimise the profile with:
- Business name
- Address / service areas
- Contact details
- Business category
- Working hours
- Website link
- Business description
3
Image & Profile Optimisation
We upload real business images such as:
- Office / shop photos
- Service images
- Team or work-related images
Authentic images help build trust with Google and improve local visibility.
4
Verification Process
Google requires business verification to activate the profile. This step must be completed by the business owner through:
- Postcard verification
- Phone verification
- Video verification (if required)
We will guide you through the verification process.
5
Weekly GMB Posts
Once the profile is active, we regularly optimise it by:
- Publish weekly posts
- Share offers and promotions
- Upload business images & creatives
6
Applicable for All Business Types
Our service supports:
- Online businesses
- Service-based businesses
- Registered companies
- Local shops and offices
7
Ongoing Optimisation
To improve rankings in local search, we also:
- Monitor profile performance
- Optimise keywords
- Manage updates and posts
- Improve Google Maps visibility